“With its unrivalled roster of F1 champion ambassadors, and its heritage of watches and chronographs inspired by 150 years of automobile racing, TAG Heuer symbolises the best in racing.”      - Michel Boéri, President of ACM. 

The TAG Heuer name is an abbreviation of “Techniques d’Avant Garde” while Heuer is in reference to founder Edouard Heuer. The Tag Heuer are the official watch and timing partners of the prestigious Automobile Club de Monaco (ACM); with a good reputation for their timepieces, they are the unbeatable race timers with the phenomenal precision of 110,000th of a second. TAG Heuer is well associated with motorsports. Since the Summer Olympics in 1920, TAG Heuer has consistently been a major sponsor of motorsports. And the brand has been for a long time the official partner of Formula-1 events until 2003. These excellent timepieces have been worn by a number of racing greats including Ayrton Senna, Lewis Hamilton and Jo Siffert.

Why TAG Heuer is so famous

TAG Heuer is famous because it’s a Swiss luxury brand that offers relatively affordable Swiss luxury watches with a characteristic, sturdy and sporty look to them. Plus, TAG Heuer likes to stick to the basics: hour -, minute -, and second-hands, and a date window. On the other hand, that’s what most people need and want. Though these fine TAG Heuer watches have evolved over the decades, they still retain a persisting sports-like look. The brand boasts a great functionality and technological appeal. If you want a distinct, sturdy and sporty looking Swiss luxury watch, in a relatively affordable price range, then the TAG Heuer is the right choice. Want to find a great TAG Heuer replica watch? Come and visit us in our shops, there are various high quality TAG Heuer replica watches for you.